Donate two grand and call me in the morning

The Sonoma Valley Community Health Center is just shy of the cash needed to close escrow on its new building on Highway 12. The deadline is Friday, September 27, and capital campaigners like board member Marc Schwager are collecting donations, and looking under the corporate couch cushions, for the bucks to make it happen. He believes the goal will be met, but the fundraising will continue, both to reduce the debt service and begin to outfit the new facility. A $5 federal grant will come in handy, but that’s for the construction part of the project, If all goes well, save a date in April of 2014 for the grand opening. “This is really a turning point for health care in Sonoma Valley,” Schwager said.

What’s the fuss about the traffic roundabout on Arnold Drive and Aqua Caliente Road? In off hours you won’t even need to stop, and the landscaping (eventually) will be far more attractive than just another set of looming metal traffic lights. So yield and go with the flow. It’s no big deal. If Europe can handle it, so can we.

The Sonoma County Harvest Fair this year awards the Sangiacomo Family with its Lifetime Contribution to the Sonoma County Wine Industry honor. It’s a big award, but there are plenty of family members to help carry it home. The story starts in 1927 when Vittorio and Maria Sangiacomo left Genoa, Italy and purchased the original 120-acre Home Ranch property, just south of Sonoma. Known for growing quality fruit, the family planted its first vineyard in 1969. The Sangiacomo children, Angelo and Diane, Buck and Sue, Bob, and Lorraine, expanded the operation. Today, the third generation is running Sangiacomo Family Vineyards: Michael and his wife, Whitney; Steve and his wife, Connie; and Mia and her husband, Mike Pucci. The first winery to bottle a vineyard-designated Sangiacomo wine was Sonoma’s Gundlach Bundschu, in 1979; Joseph Phelps Vineyards in Napa Valley followed in 1981. Now, 76 producers purchase fruit from the family, bottling 33 vineyard-designated wines.

Some 340 runners, some as young as five years old, took part in the inaugural – don’t say first annual! — Jack’s Chocolate 5K run at Jack London State Historic Park last weekend. The scenery was delicious, or was that the chocolate treats along the route? Also tasty: the $3,500 net to the park.

Regarding the phenomena of the ‘pre-sale,’ a marketing gimmick most common to online orders of concert tickets, phones and other cultural gotta-haves, there is no such thing. An item is either on sale, or it’s not. Pre-ordering is in fact ordering – that’s why they took your credit card number… It’s also time to retire these overused words and terms: stakeholders; core competency; empower; “moving forward;” low-hanging fruit; and “It is what it is.” If that’s our best thinking, it’s time to get back inside the box. So let’s get buy-in to use our best practices and leverage this window of opportunity to banish those terms once and for all.


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